Tuesday, 22 May 2012 04:59
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Band will debut the clip Thursday, May 24, during "MTV First: Linkin Park," followed by a 30-minute interview on MTV.com.
By Kara Warner
Hey Linkin Park fans, are you ready to see the music video for the band's chart-climbing single "BURN IT DOWN?" Get ready for a little Christmas in May, because Chester Bennington, Mike Shinoda and Joe Hahn will be on hand to introduce their brand-new clip via its global premiere on MTV Thursday, May 24, as part of "MTV First: Linkin Park."
After the global premiere of the video at 5:53 p.m. ET on MTV, the band will stick around for a meaty 30-minute interview with MTV News' James Montgomery on MTV.com. Fans can get in on the action by submitting their reactions to the clip in the comments section or on Twitter (using @MTVNews, hashtag #MTVFirst). During "MTV First," the rock stars will also answer your Twitter questions and dish on the latest news.
"What's interesting about this video is that we're really trying to capture a live kind of element with the band playing very similarly to how we would perform live," Bennington told MTV News recently when we were lucky enough to visit the video's set. "The fact that we're playing broken down, kind of like we're playing live brings that organic vibe to the video, makes for this really cool almost plugged-in look that we have."
"As the band has gotten older lyrically, my favorite [songs] over the past couple years have a lot of layers to them," Shinoda said of the band's evolution. "Part of that comes from the fact that all along, Chester and I, we have different life experiences and we tend to write the lyrics together, so although we're writing one song, we're coming at it from two different experience points. He may be writing about one thing he's thinking and I might be writing about something completely different."
The global partnership positions "BURN IT DOWN" to reach more than 600 million households around the world via MTV's global network of more than 60 channels and over 300 digital media properties in 150 plus territories. In the U.S., the video will debut during "MTV First" and will also premiere across MTV's channels in Canada, Europe, Latin America, Australia, Asia and Africa.
Don't miss the world premiere of the "BURN IT DOWN" video during "MTV First: Linkin Park" on Thursday! It all starts at 5:53 p.m. ET on MTV, followed by an exclusive interview with the band on MTV.com.Related Videos
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Band will debut the clip Thursday, May 24, during "MTV First: Linkin Park," followed by a 30-minute interview on MTV.com. By Kara Warner Linkin Park's "BURN IT DOWN" Photo: Warner Bros....
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