From there, the trailer gives an idea of the story and sensibility at work in Magic Mike, a comedic drama loosely based on Tatum's own exploits as a male stripper before becoming a movie star.  Playing the eponymous exotic dancer, Tatum's lucrative profession is at odds with his own identity and his attempts at romance.

Before you dismiss this as "The Channing Tatum Stripper Movie," give the trailer a watch and keep in mind that we're talking about Steven freakin' Soderbergh here.  The director of Traffic, Ocean's Eleven, Out of Sight, The Informant!, Erin Brockovich, The Limey, and Sex, Lies and Videotape surely wouldn't sign up for an exploitative bit of nonsense.

The trailer is also available in high definition at Apple, where it debuted today.  Go ahead, nobody's going to judge.

We've been hearing for a while that Magic Mike would feature Pettyfer as something of a surrogate character standing in for Tatum back in his younger days, and that created the impression that Pettyfer might be the lead.  Based on the trailer, though, this is pretty completely Tatum's movie.

While Channing Tatum and Alex Pettyfer are the central duo and Cody Horn is the romantic lead, Matthew McConaughey is in full-on Wooderson mode here, and he might just steal the movie.  He's one actor in a supporting cast that also includes Matt Bomer, Joe Manganiello, Olivia Munn, Wendi McLendon-Covey, Adam Rodriguez, Betsy Brandt, and Riley Keough.

Magic Mike thrusts its way into theaters on June 29th.